Choose the name of a business can be complicated, it's something that most entrepreneurs break head to choose the right. And its importance is such that it is able to determine the success or failure of the company. But do not worry I present below some tips to help you choose the best name for your business.
According to business activity: the name is to be associated with the activity of the company and what he does.
Here are some tips you can use to choose a business name:
1. Make a list: You can make a list of possible names for your business.
2. Advice to others : when you have a list you can refer to your friends, family or experts on the subject because if you have trouble deciding on a name, this can be very helpful because the more people THINK best ideas can emerge.
3. Names with your name : a simple and practical enough to choose a business name can be to use your full name or use combinations that include such famous brands have the Mac Donalds, Mercedes Benz, Ford, Wendy's, Ferrari and others.
4. Choose names that refer directly to the product: if your specialty is a product and you want all your customers know it at first glance, this can be an excellent strategy. Such is the case of these brands well recognized by all as Burger King (burger) and Pizza Hut (Pizza).
5. Choose a concept: something that means more than just a product that is a quality that differentiates you from the rest, for example, you can refer your brand to quality, price or benefits you offer. An example of this is Payless Shoesource referring to economic shoes.
6. Choose a creative name: but it is best that the name of your business is in line with what you're going to spend, you can choose one that makes no reference to the business with or without a special meaning, which will give you a concept over time and so settle for your own brand. Examples are Google, Starbucks, Toyota, Cetron, etc..
7. The slogan and logo also are important when choosing a jazzy name should not leave out the importance of the slogan and logo. These two elements have equal weight with the company name. Moreover, together, show excellent letter of the company. You must bet on the overall performance of the three because it will reinforce brand recognition.